Research

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  The effect of competitive and green marketing strategy on development of SMEs

  V. Sathana,  T. Velnampy,  S. Rajumesh

  • PDF (EN)

  13 Nov 2019

  6(1):1-21
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  Identifying the congruence among the presumed, communicated and perceived brand positioning strategies of Indian automobile brands

  Saloni Pawan Diwan,  B. S. Bodla

  • PDF (EN)

  13 Nov 2019

  6(1):22-40
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  Every day students in schools matter – reasons for not attending the school: evidence from advanced level students

  M. N. F. Shakira,  N. Kengatharan

  • PDF (EN)

  13 Nov 2019

  6(1):41-56
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  Challenges of sustainable tourism in ancient cities: a case study based on Kandy, Sri Lanka

  S. Sivesan

  • PDF (EN)

  13 Nov 2019

  6(1):57-74
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  An econometric analysis of impacts of exchange rates on imports: an empirical study on Sri Lankan context

  S. Nisthar,  A. M. M. Mustafa

  • PDF (EN)

  13 Nov 2019

  6(1):75-88
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  Newcomers’ socialization: the proactive behaviors, satisfaction and social integration

  F. M. J. J. Kowsikka,  Robinson James

  • PDF (EN)

  13 Nov 2019

  6(1):89-107